Real Estate Listing Myths 


Large Agencies Sell Homes Faster – False

There is no Data that shows that Large agencies sell homes any faster than smaller agencies, both provide the same information to Agents representing qualified buyers.


Large Agencies have more buyers – False

Less than 5% of all homes sales were purchased through the company which listed the home.  This is a misconception held over from before Real Estate hit the Internet.


Real Estate Teams are more productive sellers – False

Real Estate teams are very common today.  Fact most do not work as a team, they are simply groups of realtors who work under a common “Associate” Broker within an office, they do not work in the traditional definition of a “TEAM” to buy or sell homes.


Real Estate agencies will not show discounted/flat fee listings – False

Buyer Agents don’t know if the listing side is discounted, the only commission information which is displayed in the listing, is for the buyer agent.  If the seller is offering a commission to the buy side to sell their home, realtors will gladly bring qualified buyers to see the home, because they know they will be paid. 


Discounted Commission listings receive inferior service – False

A full-service listing requires the discount listing agent to provide the same full service that any other Full Fee (6%) realtor provides, such as: Arrange Appointments, Accept/Present Offers, Advise on Offers, Assist with counter offers, Negotiate for seller.


Discounted Commission Real Estate Offices cannot survive – False

Companies that manage expenses and keep overhead low, can significantly reduce commissions and still be profitable.  Large Real Estate companies are burdened with high overhead, such as Expensive Rent, office staff, and utilities, and therefore must charge higher commissions to pay the bills and keep the doors open, they rely on you to pay their expenses and bills.


Zillow is a Home Buying Site – False

Zillow is a marketing site, less than 5% of the viewers of homes on Zillow are qualified buyers, approximately 80% of the homes you see listed on Zillow were initiated by an MLS listing and were automatically pushed out to Zillow.


If you have a question about buying or selling your home, please reach out to Joseph Walter Realty at 248-294-7849 or via email at

Thank you,

Scott Fader and Gary Brincat
Joseph Walter Realty

Joseph Walter Realty is a veteran owned company located in Michigan. Scott Fader and Gary Brincat are two of Michigan’s multi-million-dollar top producers. They have been working in real estate as brokers, Realtors, investors, property managers and real estate company owners for over 20 years. Together they would like to share their experiences, knowledge, success and failures to help buyers, sellers, Realtors, brokers and anyone else in the real estate and business, so that together we can grow as a community.